Product Placement Breakdown

I just got hired to do a product placement breakdown on a cool kinetic action film. It is an assessment of every possible item, prop, wardrobe, vehicle, location, set dressing, you can think of in the script so we can approach companies, brands, and entrepreneurs for integrated product placement. With integrated product placement you can […]

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Would you rather pitch an Investor or Studio?

Would you rather pitch an investor or studio? There has never been a time where video content is in such demand. If there is one thing the internet revealed was the power of a solid niche audience. There is a feeding frenzy for original content. So whether you are a film producer, director, screenwriter, or an […]

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Merchandise Stats

A few weeks ago I posted a blog entitled “How to make money on your indie film before it’s even shot“. I’m currently developing a skit comedy series (not to be confused with What’s Your Sign, Girl?) and I wanted to test my niche demographic via selling a t-shirt that I felt would resonate with […]

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Proof of Concept Test

So what’s the most inexpensive way to do a proof of concept test? Still photography! Doing a proof of concept photo shot is one of the most affordable ways to test your film before investing thousands of dollars into a video proof of concept. It requires a minimum crew, your cast, and an enticing vision. […]

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Proof of Concept Package

I got a lot of questions about my proof of concept package. So I want to give a breakdown on how I am approaching it for one of the film projects I am Executive Producer on, a web series entitled, What’s Your Sign, Girl? Logline: Stella Paloma, a vibrant hopeless romantic Art Director at a […]

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Validate Your Film!

At some point you have to validate your film! You have to test your screenplay, business plan, and your vision. You will be embarking on a 2-5 year journey from script to distribution without question. Minimum! Before you mortgage your home (yes I’ve seen this happen before), get into a divorce, or put yourself and your […]

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