Merchandise Stats

A few weeks ago I posted a blog entitled “How to make money on your indie film before it’s even shot“. I’m currently developing a skit comedy series (not to be confused with What’s Your Sign, Girl?) and I wanted to test my niche demographic via selling a t-shirt that I felt would resonate with […]

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Proof of Concept Test

So what’s the most inexpensive way to do a proof of concept test? Still photography! Doing a proof of concept photo shot is one of the most affordable ways to test your film before investing thousands of dollars into a video proof of concept. It requires a minimum crew, your cast, and an enticing vision. […]

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Producing at Midnight

Who else is producing at midnight?  It’s getting close to midnight and you have a million things to do. Time is the real illusion for most film producers. Not enough hours in the day. You spend 80% of your time getting a film off the ground and only 20% on set. That’s the way it […]

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Proof of Concept Package

I got a lot of questions about my proof of concept package. So I want to give a breakdown on how I am approaching it for one of the film projects I am Executive Producer on, a web series entitled, What’s Your Sign, Girl? Logline: Stella Paloma, a vibrant hopeless romantic Art Director at a […]

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Validate Your Film!

At some point you have to validate your film! You have to test your screenplay, business plan, and your vision. You will be embarking on a 2-5 year journey from script to distribution without question. Minimum! Before you mortgage your home (yes I’ve seen this happen before), get into a divorce, or put yourself and your […]

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Producing in the 21st Century

Producing in the 21st century is a bit of an anomaly.  What I have fought for in the last 20 years no longer seems relevant. Shooting on 35mm, getting a theatrical release, and being accepted to some prestigious film festivals. You spend a whole career wondering if you are ever going to make a mark […]

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What are the 4 Film Investor Personality Types?

What are the 4 Film Investor Personality Types? Your investors like the characters in your film have archetypes. Like a character in a film they tend to have a dominating traits about their persona. I can across this ingenious acronym from Tai Lopez, called P.A.S.E., which stands for Practical – Logisics Action – Physical Social – […]

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Pitching a film investor!

Pitching a film investor is an art form. It’s something you cultivate with months or years of practice. It’s the equivalent of being in the zone. It’s an invitation into the world of your film and it has to be captivating. How do you condense your life’s work into 20 compelling minutes? How do you capture someones […]

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